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Brand Story: ANUA

Brand Story: ANUA

Anua is a popular Korean skincare brand that has gained significant international recognition. Founded in 2019 by The Founders, a global brand incubator led by co-CEOs Lee Sunhyung and Lee...

Brand Story: ANUA

Anua is a popular Korean skincare brand that has gained significant international recognition. Founded in 2019 by The Founders, a global brand incubator led by co-CEOs Lee Sunhyung and Lee...

sleep

Is "Beauty Sleep" a Real Thing?

We’ve all heard the phrase "beauty sleep." But is it just a fanciful notion, or is there actual science behind the idea that rest rejuvenates our skin? The good news...

Is "Beauty Sleep" a Real Thing?

We’ve all heard the phrase "beauty sleep." But is it just a fanciful notion, or is there actual science behind the idea that rest rejuvenates our skin? The good news...

What Does pH-Balanced Mean? Why Does It Matter to My Skin?

What Does pH-Balanced Mean? Why Does It Matter ...

Remember pH test strips from your chemistry class? You dipped the strip into different solutions observing the colour change based on the acidity or alkalinity of a solution. Similarly, your...

What Does pH-Balanced Mean? Why Does It Matter ...

Remember pH test strips from your chemistry class? You dipped the strip into different solutions observing the colour change based on the acidity or alkalinity of a solution. Similarly, your...

Centella Asiatica vs Heartleaf

Centella Asiatica vs Heartleaf

Centella asiatica (Cica) and Houttuynia cordata (Heartleaf) have been used as traditional remedies in Asia for centuries. Their healing properties have made them popular botanical ingredients in skincare products, especially...

Centella Asiatica vs Heartleaf

Centella asiatica (Cica) and Houttuynia cordata (Heartleaf) have been used as traditional remedies in Asia for centuries. Their healing properties have made them popular botanical ingredients in skincare products, especially...

Brand Story: Purito Seoul

Brand Story: Purito Seoul

Purito Seoul, is a contemporary Korean skincare brand dedicated to creating delightful, sensory experiences inspired by Korean ingredients, culture, and the vibrant city of Seoul. Founded in 2017 by High...

Brand Story: Purito Seoul

Purito Seoul, is a contemporary Korean skincare brand dedicated to creating delightful, sensory experiences inspired by Korean ingredients, culture, and the vibrant city of Seoul. Founded in 2017 by High...

Brand Story: numbuzin

Brand Story: numbuzin

Launched in 2019 by Benow, a beauty startup founded in 2018, numbuzin is a Korean skincare brand that has quickly expanded its product line and become one of the most...

Brand Story: numbuzin

Launched in 2019 by Benow, a beauty startup founded in 2018, numbuzin is a Korean skincare brand that has quickly expanded its product line and become one of the most...